The coronavirus pandemic is causing the worst global economic recession amid all concern sectors since 1929. Ad and marketing budgets alone could run into a $iii billion loss in 2022.

Both traditional brands and crypto companies are replacing their high profile ads with low upkeep posts in an try to combat the ascension pandemic.

Crypto industry is taking on the social responsibleness

Triffic, a free augmented reality game which rewards players with cryptocurrency, is doing their office to promote social distancing among their user base of operations. On March 26, the startup announced on twitter that beta users can now collect limited indoor special items, such as toilet rolls, hand sanitizers, and facemasks. By participating, users could assistance raise coin to help fight COVID-19. The company explained that:

"Triffic is raising upwards to $ten,000 for COVID-19 Response by donating GPSTokens every time a beta user collects an AugmentedReality, toilet gyre, paw sanitizer or #facemask."

Triffic told Cointelegraph that its business model is based on the ability of their users to movement freely and collect beacons. With many people on lockdown, they decided to implement this idea as a manner to help raise social awareness. The visitor'south goal is to donate to an important cause while promoting the beta exam of their game at the same time. The team added that:

"Who wouldn't want to collect virtual toilet papers instead of Pokemons, right?"

Public wellness officials take recommended social distancing as a way to slow the spread of the coronavirus. And so far, these efforts have been successful in countries such every bit China and Republic of korea where the virus first occurred.

Other companies are doing their part also. Rather than postpone the date of their conference, Crypto Asia Acme appear that they would be moving their result online. The summit invited xxx plus speakers to contribute to the gathering. Each speaker volition accept their own page for people to access online.

Bitcoin plays a major role in helping payment sectors

As Cointelegraph reported previously, crypto adoption in the payment sector is increasing due to the COVID-19 outbreak. Among other things, information technology has encouraged Italia'south Banco Sella to launch a Bitcoin trading service to assist facilitate international money transferring.